Supporting a nationwide retail rollout with speed and precision
Our team partnered with Tesco Mobile to deliver a large-scale programme of internal painting and decorating works across its nationwide store estate. Tasked with supporting a major brand refresh, we worked at pace and at scale to ensure a consistent, high-quality finish across 253 live retail environments.
With updated brand colours and a refreshed mobile signal pulse logo being rolled out across the UK, the project required careful planning, flawless delivery, and a deep understanding of how to work within operational retail spaces.
The brief
Tesco Mobile required an experienced commercial decorating partner to deliver internal redecoration works across 253 stores nationwide within a tight programme.
The brief centred on reinforcing Tesco Mobile’s brand identity through the precise application of new colours and finishes, while making sure stores remained fully operational throughout the programme. Therefore, we needed to complete the works without impacting merchandise, fixtures, or daily trading.
With just one month to plan the rollout and three months to complete all locations, the project demanded strong logistical coordination, disciplined site processes, and consistent quality across a large, geographically dispersed estate.
The solution
We promptly deployed specialist painting and decorating teams experienced in working within live retail environments. To minimise disruption, the majority of works were carried out overnight, outside of store opening hours, allowing each location to reopen as normal the following day.
Our approach included:
- Detailed planning and scheduling to coordinate teams across multiple regions
- Thorough surface preparation to ensure durable, high-quality finishes
- Careful protection of flooring, fixtures, and all merchandise remaining in store overnight
- Precise application of specified colours and finishes to align with Tesco Mobile’s refreshed brand guidelines
By working closely with trusted supply chain partners and maintaining consistent processes across all sites, we guaranteed uniformity of finish and a seamless rollout across the UK.
Results & benefits
Despite the scale and tight timescales of the programme, we completed 253 stores within the agreed timeframe and to a consistently high standard. Store teams experienced no disruption to trading, and customers were welcomed into refreshed environments that clearly reflected Tesco Mobile’s updated brand identity.
The completed rollout reinforced Tesco Mobile’s position as a quality brand within a highly competitive market, delivering clean, modern interiors that support a positive customer experience.
This project demonstrates our ability to deliver complex, time-critical decorating programmes at national scale. If you’re looking for a reliable partner to support a multi-site retail rollout or live-environment refurbishment, get in touch with our team today.
